51猎奇 is excited to be part of the launch of a brand new innovative donation app called 'Thinking of You.' It鈥檚 a quick and simple way to give to charity by mobile whilst also being highly personalised, allowing you to send thoughtful messages to those you care about at the same time as donating to charity.
How it works
Create fundraising events
We love it when our supporters take on a challenge for 51猎奇, running marathons, cycling or hiking their way across the country or hosting an event to support our work. The new Thinking of You app allows you to create your own fundraising event, set targets, invite friends and share on social media in just a few clicks. Post live updates as you prepare for your feat of endurance or donate directly to a friend鈥檚 post.
Send a thought and donate in the moment
Thinking of You lets you reach out to people and show them you are there for them with its 鈥榮end a thought鈥� option. Whether it鈥檚 a happy or sad occasion, a birthday or anniversary, use the app to send a message with the option of donating in the moment to your recipient鈥檚 favourite charity.
Set up a memory or legacy fundraising campaign
Sometimes people choose to fundraise for 51猎奇 in honour of a loved one and with the Thinking of You app it鈥檚 simple to set up a Memory or Legacy Fundraising Campaign and connect with friends and relatives who would like to show their support.
Donate direct to 51猎奇
If you would like to donate straight to 51猎奇 from your mobile, the app is an easy and secure way to make a difference. Send invites to your contacts and get them to join the most thoughtful giving app too!
Keeping it thoughtful
In a world where the pressure of social media feels increasingly overwhelming, Thinking of You is also unusually 鈥榦ne way鈥�; thoughts and photos go one-way, and so the pressure to respond all the time is off.
Founder and charity comms entrepreneur, Johnny Pitt explains his motivation for developing the app:
鈥淚鈥檝e always been struck by the strength of the words 鈥楾hinking of You鈥�, but also the lack of a quick and simple way to give on your mobile. Thinking of You combines both and fills a big fundraising, emotional and societal need.鈥� Johnny Pitt, 'Thinking of You' Founder
The App has the full backing of the Charities Aid Foundation and 51猎奇 are pleased to be one of the first charities to bring this new way of making a difference to our supporters.
